Navigate your future.

Association Management · Non-Profit Management · Strategic Planning · Event Management

Why Beacon Association Management?


Our clients have a long-standing relationship with us… some up to 15 years.

We have successfully led clients through reversing a trend of losing money to building a healthy financial reserve, creating new programs to add revenue streams, and recalibrating during COVID to enable some clients to increase income throughout the year.

Beacon Association Management is passionate about partnering with your leaders to succeed in navigating the future of your organization. We provide you the executive, administrative and creative team needed to manage your organization.

Our services include strategic planning, fundraising, communications, marketing, advocacy, event planning, financial management, and membership management. Some clients want us to take care of everything; others prefer help in just a few areas. Beacon Association Management takes care of the practical details of running your organization so your leadership can focus on casting a vision.

You cast the vision. We handle the details.

Our Leadership

Katie Koon, CAE

Katie Koon, CAE, is an experienced association professional who has worked with national, statewide, and local associations for more than 20 years.

Katie began her career as staff support for another AMC in South Carolina. She quickly rose to fill the role of Executive Director for various trade and professional associations and continued to provide support for other clients. In 2009, Katie earned her Certified Association Executive (CAE) credential, awarded by the American Society of Association Executives. The CAE is the highest professional credential in the association industry. Less than five percent of all association professionals have earned the CAE.

She is a 2001 graduate of the University of South Carolina with a Bachelor of Arts in Mass Communications.

Melanie Friscoe

Melanie serves as an Account Executive, working as the lead contact for clients. She has experience in communications, public relations and marketing for national and international organizations, including National Franchisee Association and Soroptimist International of the Americas. She has used her skill set to work as a freelance writer and editor as well. Melanie earned a Bachelor of Arts in Professional Writing from Kutztown University of Pennsylvania.

Karen Trunk

With a Bachelor of Arts from College of Charleston, Beacon’s Director of Events Karen Trunk coordinates logistics for client association meetings, special events and annual conferences. She spent approximately 10 years with Winthrop University working in the Development Office and finally the Athletic Department, serving as the Eagle Club Membership Coordinator and Donor Assistant. Karen planned numerous events for the Eagle Club and coordinated fundraising efforts.

Rina Abreu

Rina Abreu serves as Membership and Communications Director.  

Rina earned a Bachelor of Arts from University of South Carolina Aiken in Communication and and Marketing.

As Membership and Communications Director she works directly with clients’ Board of Directors to ensure that ongoing communications, promotions, and news alerts are created and sent to members as well as executing content for social media and online. She also works to communicate the benefits of membership to current and future members.

Emilee Merritt

Emilee serves as an Account Executive, working as the lead contact for clients. She began her career as a staff accountant and received a Bachelor of Science in accountancy from East Tennessee State University.

She has experience in public relations, event planning, managerial accounting as well as experience serving on The Fuller Center for Housing board, a nationally known non-profit.

Strategy. Planning. Execution. Results.

Core Services


We guide your Board of Directors through its strategic planning process to understand what is working, what is not working, and how your association can best evolve.


Once a strategy for the future is established, we lead the process to develop detailed plans to accomplish goals.


Our team of staff and association volunteers work together to implement the necessary tasks to ensure smooth day-to-day operations.


The Board of Directors receives comprehensive metrics and reporting to evaluate, and continue the planning process for the future.

What is an Association Management Company?

Association management companies, or AMCs, manage the day-to-day operations of an association to help them grow and succeed. AMCs provide the expertise, staffing and resources that your organization needs, without your organization having to manage hiring employees, employees taxes and benefits, and office space. AMCs deliver high levels of expertise and accountability so that associations can continue to increase their value and relevance to members.

Contact Us


P.O. Box 80994
Charleston, SC 29416

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